What if Every Store Performed Like Your Best Store?
Optimum Retailing is an AI-driven platform that helps retailers bridge the gap between planning and store execution by improving localisation, planograms, compliance and in-store performance.
The Problem It Solves
Your planning systems define the intent. What actually happens in stores - how products are placed, how plans are executed, what’s driving performance - that’s where the gap is.
Optimum Retailing solves the gap between planning and store execution by helping retailers localise better, execute more consistently, and continuously improve performance across every store.
What It Does
Optimum Retailing is a retail store optimisation platform that helps retailers turn planning into store-ready execution by measuring what is happening in stores, optimising planograms, localising at scale, and continuously improving performance.
Key Capabilities
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Store-level execution measurement - captures what is actually happening in stores, not just what was planned
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Self-Optimising Stores - each location learns what drives its own performance and surfaces recommendations automatically
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Team Productivity - frees store teams and HQ staff from admin so they can focus on what drives the business
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Automated Improvements - AI surfaces what matters and recommends what to do next - less time in spreadsheets, more time making an impact
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Scaled Localisation - adapts guidance to store clusters, physical realities, and local conditions rather than forcing one-size-fits-all execution
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Compliance validation - uses AI image recognition, and RFID capabilities, to verify whether stores executed against plan
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Works with existing systems - integrates with current sales, inventory, ERP, and product data rather than requiring a full replacement
Outcomes
Increased sales performance across the network
Higher
planogram compliance
Reduced
inventory
variance
Faster
new store
setups
Planning teams armed with real store intelligence
How RetailO2 Uses This
We introduce Optimum Retailing as part of a Ways of Working redesign where a retailer's planning-to-execution loop is broken. It's the right tool when the issue is inconsistent in-store execution and a disconnect between what's planned and what's delivered. As the appointed agent for Optimum Retailing across New Zealand and Australia, we manage the relationship, the implementation, and the embedding into your operating rhythm.